Why we must focus on what matters - Mark Borkowski
Mark Borkowski is a legend in the PR industry, running his agency Borkowski. I speak with him about why his business is booming, how the transition to remote work has been for them and why Boris Johnson's message and tone has been poor.
Mark Borkowski is PR written large. He represents international celebrities and corporate heavyweights and is a sought-after commentator on the world of celebrity, the Media and spin.
I recorded another episode with Mark not too long ago but it didn't feel right releasing it amidst the pandemic, so I caught up with him again.
In this episode we covered:
I recorded another episode with Mark not too long ago but it didn't feel right releasing it amidst the pandemic, so I caught up with him again.
In this episode we covered:
- Why business is booming for Borkowski
- How they've handled the shift to fully remote
- The role of celebrities during the crisis
- Why Boris' message and tone was poor
- What key advice would Mark give everyone