Uncensored CMO, hosted by Jon Evans, uncovers the bullshit and carefully managed PR messages to explore the good, the bad and quite frankly downright ugly truth about marketing.

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Latest Episodes

Can marketing save the planet? - Leo Rayman, Eden Lab

I speak with Leo Rayman, formerly CEO at Grey UK, on what brands can do to take a more sustainable approach to business and how he's tackling it with his new consultan...

How a great culture led to creativity at KFC - Meghan Farren, KFC CMO

I speak with Meghan Farren from KFC, about some of the pivotal moments in the fast food giant's marketing history, including the infamous FCK campaign and how they add...

5 ways to make effective advertising - Jon Evans

Producer James set me the challenge to record a bonus episode while I'm on holiday, so I thought I'd reveal the secret to increasing your market share with 5-star adve...

How to target the invisible powerhouse (over 50s) - Jeremy Hine, MullenLowe

Do you think the advertising industry has a problem with age? I speak to Jeremy Hine, CEO of MullenLowe UK, about the lost generation of over 50s and what every advert...

How marketing can fix the global economic crisis - James Hankins and JP Castlin

Fresh off the back of their talk at Cannes Lions 2022, I talk to James Hankins and JP Castling discuss how creative marketers can really solve the economic crisis we'r...

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