An uncommon approach to the crisis - Lucy Jameson
Lucy Jameson is the founder of Uncommon, a creative studio building brands that people in the real world actually wish existed. I speak with Lucy about the Brewdog hand sanitiser campaign, coming up with the idea for ITV's 'Clap From Our Carers' ad, her take on Boris' message a few weeks ago and why they are making candles.
In this episode we discuss:
- Brewdog's hand sanitiser
- ITV's Clap From Our Carers campaign
- Why Uncommon are making candles
- How Boris could have handled his messaging better
- What advice Lucy would give people in advertising
- Why this recession presents an opportunity
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Contact me:
- Website | www.uncensoredcmo.com
- Email – jon@uncensoredcmo.com
