Uncensored CMO

Scott Galloway (Prof G) has returned to the Uncensored CMO podcast for a second time, in a special live episode. Galloway is Professor of Marketing at NYU Stern School of Business and host of the Prof G and Pivot podcasts. He joins Jon in a special live episode in London and lives up to his billing as the most uncensored guest of all time. Scott takes big swings at the advertising industry throughout the episode - despite the audience of CMOs - claiming that the days of the CMO are numbered. He continues with his damning commentary on why the era of brand is dead, why rage is the new sex, why young men are in trouble and what marketers need to do in the age of AI.

Timestamps

00:00 - Intro
02:15 - How does Scott deal with the online negativity?
09:00 - Why the CEO saviours of social media won’t be turning up
16:13 - Scott’s thoughts on the Adolescence Netflix show
23:51 - Why marketers need to do the hard things
27:56 - How does Prof G assess a business opportunity
33:36 - What corporate employees can learn from entrepreneurship
40:22 - Why the CMOs days are numbered
47:33 - How should marketers approach AI
56:06 - What things has Prof G been profoundly wrong about

Thank you to System1 for making the live event possible.

Credits

Host: Jon Evans
Executive Producer: James McKinven
Director: Kerry Collinge
Event management: Lara Zwirn, Gen Norris
Social media: Sam Price
Event graphics: Colin Jenkinson
Production: Kinura